Our Brand Intelligence GPS™ helps you decode, develop and drive your brand image.
Pretest your creative campaign concepts and hunches.
Rely on the wisdom of the crowd to keep your brand on track.
Create a winning brand strategy in minutes, not weeks. Check your instincts using actionable consumer neuroscience.
Upload your creative concepts to start crowdsourcing associations that decode your brand.
Get inspired to develop a brand story that (re-)positions your brand in the customer mind.
Drive your brand equity by fine tuning and tracking your campaigns on the implicit level.
Your brand DNA is the sum of the spontaneous associations people have with your marketing communication. Deep dive your brand DNA in just a few clicks, using Mindspeller’s Association Wheel. Discover which emotions have the biggest share of mind. Leverage shared customer passions hidden in the long tail of the Wheel.
Designing campaign creatives requires craftsmanship. But are you sure your content is keeping your brand on track? With Content Tuner A/B, you can pretest your content and launch campaigns with confidence, knowing your message will resonate.
Take the uncertainty out of driving brand equity and understand exactly how the decisions you’re making are creating value. With our Brand Tracker, you can monitor intended association strengths over time and compare their share of mind with your competitors.
Mindspeller.ai is a free tool that reveals how the world’s most
trending brands are claiming shared customer passions,
moods and emotions on the implicit level.
Mindspeller has developed a human-centric AI to uncover the spontaneous associations that make up your brand DNA.
Discover how brands are applying Mindspeller’s research platform