For common purchasing decisions, your prospects decide for 95% based on subconscious associations with your brand. They decide on ‘autopilot’.
Ads appealing to consumers' implicit goals lead to top-of-mind brands.
Traditional neuromarketing is expensive and requires medical-grade equipment & expertise to interpret reliably.
More recent neuromarketing approaches use Implicit Association Tests (IAT), forcing a choice amongst predefined intended associations (causing bias).
Mindspeller does not force you to choose them a priori. We offer scalable neuromarketing without compromising scientific precision.
We validated our semantic map (covering nearly 2 million associations) with medical grade EEG protocols able to measure the association strength between a word pair in less than half a second.
Get inspired when fine-tuning your intended associations.
Objectify your briefing and share actionable insights with your agency.
Agile monitoring of your campaigns on the subconscious level.
Mindspeller is developing a neuromarketing data management platform where you can manage your neuromarketing research.
Our highly innovative and cost-effective approach to neuro-marketing has convinced marketing executives in various sectors.