Mindspeller

Your brand?

Get in your customer's mind

We bring assurance to the craft of advertising by connecting your brand with your customer's implicit (subconscious) goals.

Monitor your brand in our association map to get actionable insights.

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Subconscious (System 1) 'Autopilot’ Conscious (System 2) 'Pilot'

Your subconscious is in control

For common purchasing decisions, your prospects decide for 95% based on subconscious associations with your brand. They decide on ‘autopilot’.

Ads appealing to consumers' implicit goals lead to top-of-mind brands.

We make neuromarketing accessible

Traditional neuromarketing is expensive and requires medical-grade equipment & expertise to interpret reliably.

More recent neuromarketing approaches use Implicit Association Tests (IAT), forcing a choice amongst predefined intended associations (causing bias).

Mindspeller does not force you to choose them a priori. We offer scalable neuromarketing without compromising scientific precision.

Pathways to (re-)position your brand

We validated our semantic map (covering nearly 2 million associations) with medical grade EEG protocols able to measure the association strength between a word pair in less than half a second.

Inspiration
Creation
Monitoring

Our neuro-metrics provide decision support

Get inspired when fine-tuning your intended associations.

Objectify your briefing and share actionable insights with your agency.

Agile monitoring of your campaigns on the subconscious level.

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Interactive platform for close follow-up

Mindspeller is developing a neuromarketing data management platform where you can manage your neuromarketing research.

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Clients in various industries

Our highly innovative and cost-effective approach to neuro-marketing has convinced marketing executives in various sectors.

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