Mindspeller

Next Generation

Concept Testing

Find your north star branding theme.

Test your campaign concepts.

Bring your brand closer to its destination.

Sample of positioned brands (network simplified for demonstration purposes)

IMPLICIT ASSOCIATION TESTING

Get in your customer's mind!

01

Decode

Upload your creatives and locate the perception of your brand in the mind of your customers.

02

Develop

Upload your creatives and locate the perception of your brand in the mind of your customers.

03

Drive

Upload your creatives and locate the perception of your brand in the mind of your customers.

Discover the power of implicit association testing for your branding initiatives. Reveal how your creative ideas and concepts are truly perceived. Predict which concepts align best with your brand values. Harness the collective wisdom of the crowd to transform campaign liabilities into assets that resonate on a deeper level.

North Star Brand Image

Leverage spontaneous associations to shape your brand image.

Brands

Create a winning brand strategy using actionable consumer neuroscience.

Campaigns

Align your campaigns with your brand strategy using neurometrics.

Testimonials

Hear it from our customers


It was a good experience

4/5

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It was a good experience

4/5

Lorem ipsum dolor sit amet, consectetur adipisicing elit. Optio, neque qui velit. Magni dolorum quidem ipsam eligendi, totam, facilis laudantium cum accusamus ullam voluptatibus commodi numquam, error, est. Ea, consequatur.


It was a good experience

4/5

Lorem ipsum dolor sit amet, consectetur adipisicing elit. Optio, neque qui velit. Magni dolorum quidem ipsam eligendi, totam, facilis laudantium cum accusamus ullam voluptatibus commodi numquam, error, est. Ea, consequatur.

Johan Green

Company Name

Mikael J.

Company Name

June Miller

Company Name

It was a good experience

4/5

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CASE STUDIES

Brands Adopting Mindspeller

Discover how brands are applying Mindspeller’s research platform

Brand preference follows the consistent framing of your brand alongside a theme that matches the values you share with your brand ambassadors.
 

Choose your ‘north star’ frame of reference wisely with Mindspeller. Position your brand concepts in a semantic network and be the first to claim an authentic frame of reference that truly resonates. 

Track your brand in the consumer mind