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Discover what neuromarketing can do for you. This 10 episode mini video
series distinguishes fact from fiction and offers insights into the different methodologies used, their
pro’s and con’s and potential applications.
What is the marketeer’s
holy grail?
Can neuromarketing improve advertising?
Is neuromarketing
trustworthy?
What techniques are used in neuromarketing?
Why is EEG interesting for marketers?
What can we learn from EEG?
What is the power of associations?
How to use associations when comparing brands?
What is the role of Brain-Computer-Interface (BCI) in neuromarketing?
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