DISCLOSURE NOTICE: this article features AI generated content I. Introduction A. Definition of a Brand Story Humans have been telling stories since the dawn of time. It appears that we are genetically endowed with a need to share our passions, experiences and fascinations through storytelling. A brand story is a narrative that explains the passions,… Continue reading (Re)Branding P’s and C’s: How to use AI to Create a Brand Story that Resonates