Ideation
Set the right strategic goals & get creative inspiration during brainstorming for new campaigns.
Creation
Substantiate your briefings with neuro-metrics & benchmark your agency’s creative drafts.
Monitoring
Measure the ROI of your campaign on the subconscious level, responsible for 95% of purchase decisions.
Use the Mindspeller artificial neural network to help select more original Intended Associations (IA’s) that link with your target audience’s implicit goals.
Explorer
Position your brand assets in the Mindspeller network to benchmark the semantic distance to your brand’s Intended Associations.
Neuro-Positioning
Explore potential campaign themes that can be used to move your brand closer to your Intended Associations.
Pathfinder
Copy Optimizer: optimize your copy based on your brand’s intended associations.
Copy-Optimizer
Compare Mindspeller Association Scores (MAS) between two draft ads (image, video, audio, fragrance,..) to find out which version is semantically closer to the Intended Associations for your campaign.
A/B Testing
Increase your level of assurance with real EEG brain-recordings.
EEG Study
Measure the impact of your campaign by monitoring your brand assets ‘neuro-position’ in our neural network.
Neuro-Monitor
Adjust the valuation of your brand portfolio on your company’s balance sheet based on Mindspeller neuro-metrics and predictive analytics.
Neuro-Valuation

Get in touch

Please leave your e-mail and brand of interest so we can get back to you!